As the consumer experience gets increasingly frictionless, B2B buyers expect the same. Join us as we explore the power of internal alignment, empathy and perspective to elevate the experience your clients have with your brand AND the ecosystem that surrounds design.
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We're joined by Mullen’s director of innovation Chris Denson, Perkins Eastman’s David Levo, JLL’s Anu Rao, and Sandow Design Group’s design futurist AJ Paron to explore building practices that drive empathy – and how to overcome the biggest challenge to creating a seamless customer experience.
In this episode of the Design Nerds Anonymous podcast, you’ll discover:
Preview our leading-edge playbook 100 Practical Ways to Revolutionize the B2B Sale. Yep. You heard that right. 100 ideas. Each one will give you an actionable idea, explain how to implement and provide some optional reading inspiration or even team exercises to spark your creativity.
Special thanks to our episode sponsors Mannington Commercial and Keilhauer, thoughtfully selected because they both represent companies that are bringing new techniques and thinking from outside the design industry for positive application.
Finally, thanks to Hannah Viti, our audio producer, and Blue Dot Sessions for providing the music for this episode.